Marfa Fedorova

Designer

Founder of MARFA FEDOROVA, a fashion brand. Graduated from the College of Design in Yakutsk, took special courses at Slava Zaitsev Moscow Fashion House and at Central Saint Martins in London. After a trip to London, bold lace-up over the knee boots, diversified voluminous coats, hand-beaded hats and plastic clutches appeared in her collection.

Participated in various fashion events: from student festivals and beauty contests in Yakutsk to international fashion shows such as:

  • — Mercedes-Benz Fashion Week Russia, MARFA FEDOROVA fashion show with Slava Zaitsev laboratory graduates (Moscow, 2013).
  • — Moscow Fashion Week, MARFA FEDOROVA fashion show (2014).
  • — Mercedez-Benz Fashion Week Russia, a member of the POP-UP SHOP (Moscow, 2018/19).
  • — Mercedez-Benz Fashion Week Tbilisi, a member of the POP-UP SHOP (Tbilisi, 2019).

In 2021, she presented the new «Awakening» collection at Mercedes-Benz Fashion Week Russia. The new collection is filled with freedom and a sort of energy that can only be found while communicating with nature. Simple loose silhouettes, a bold fit and a muted palette. Natural textiles, wooden accessories, quality and closeness to nature — that’s what makes MARFA FEDOROVA stand out. Marfa does not forget about her roots, so she includes hats with earflaps to her collection from time to time. Wool and linen are mainly used as clothing materials. Young, modern, free spirit and creative girl of the big city — such is the target audience, according to the designer. Marfa advises to not turn one’s back on fashion, «wear something besides black from time to time» and «treat clothes with respect».

Location: Moscow / Yakutsk, Russia